Outlet and shopping centres attract millions of visitors. They offer an all-round package of attractive brands, restaurants and entertainment options, and offer a large number of cheap or free parking spaces.
Nevertheless, even at the top locations, success is not automatic. As a startup, our aim was to make this supposedly ‘old economy’ form of sales to a cornerstone in our actitivies.
We have come to realize: a successful retail presence lives not least on the potential of the brand that it represents. Monolabel stores offer the exclusive environment that a brand deserves. It is like staking everything on one card, however as retailers, we profit from the success of a brand.
One example is the brand WELLENSTEYN, with whom we have shared and enjoyed a very high level of success for many years. We are proud of the fact that we grew together early on, and that the brand was represented in up to seven countries by us worldwide.